Sunday, November 2, 2008

Behind Google Adsense

What is a Google?

Google is the popular search engine. Google acts as an intermediary between a vast number of advertisers and an equally impressive number of website owners.

What is an AdSense?

AdSense is an advertisement serving program run by Google. Website owners can enroll in this program to enable text, image, and more recently, video advertisements on their websites. These advertisements are administered by Google and generate revenue on either a per-click or per-impression basis. Google is also currently beta-testing a cost-per-action based service.

Currently, AdSense uses JavaScript code to incorporate the advertisements into a participating website. If the advertisements are included on a website that has not yet been crawled by the Mediabot, AdSense will temporarily display advertisements for charitable causes, also known as public service announcements (PSAs).

AdSense delivers relevant text and image ads that are precisely targeted to your site and your site content. And when you add a Google search box to your site, AdSense delivers relevant text ads that are targeted to the Google search results pages generated by your visitors’ search request.

What is a Google AdSense?

Google AdSense is an advertising program that was launched in the middle of 2003 by Google.

Google AdSense is a fast and easy way for website publishers of all sizes to display relevant, unobtrusive Google ads on their website's content pages and earn money. Because the ads are related to what your users are looking for on your site, you'll finally have a way to both monetize and enhance your content pages.

The program is free, and combines pay-per-click and pay-per-impression advertising - meaning you get paid for valid clicks on the ads on your site or search results pages as well as impressions on your content pages. So go ahead and try this program. If you comply with the program policies, just complete the online application and select either or both of AdSense for content pages and AdSense for search.

Google's AdSense program lets you sell advertising space for other people's ads on your website--and not just any ads that Google chooses, but ads that are relevant to your site's content pages. The service is free, and you earn money every time someone clicks on an ad.

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